Welcome to START GREEN
A practical, tactical nature-based guide to starting your business.
What will you create?
This 10-step guide pairs foundational business strategies with powerful examples from the natural world.
Explore the core stages of launching a business through this unique lens.
Learn the essential tools for building an enduring business inspired by natural systems.
10 Simple Steps
The course is structured in an easy-to-follow, step-by-step format.
Practical & Balanced
A straightforward guide filled with actionable ideas & resources for deeper exploration.
Learn on Your Schedule
Go at your own pace and engage as deeply as you're comfortable.
Beginner-Friendly
No prior experience needed. Open to all learners.
Core Principles
Combines essential concepts from both business and the natural world.
Real World Examples
Includes articles, research, tools, examples, and ideas personal reflection and activities.
Clear & Comprehensive
Learn the foundations of building a balanced, sustainable business using insights from nature.
Practical, Tactical, & Ethical
Explore a new approach to Business
Organized & Understandable Content
Not only are there multiple steps to starting your business (or refreshing an old one) there are layers to consider for each step along the way. This framework organizes all the information into a digestible easy to follow process.
Here you will find ideas, clear action items, and core concepts from professionals who have done it before.
Learn More
Discover the step-by-step guide to building a sustainable, climate-positive business from day one.
Another project by Workroom Creative
This free community project is a way for us to contribute to the world while also showcasing our work.
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Learn more about who we are, what we do, and why we do it.